Listtool — Automated Lead Generation & Form Submission

An automated outreach tool that scrapes contact information from third-party websites, maps leads to dynamic form templates, and handles high-volume email delivery workflows.

Challenge
Different target websites use wildly different form structures and field naming conventions, making it impossible to apply a one-size-fits-all form submission strategy.
Solution
Built a pattern-recognition engine that analyzes form fields and intelligently maps dynamic templates to varying structures. Used Selenium for scraping and Sidekiq for async form submission and email delivery at scale.

Key Achievements

Adaptive Form Mapper
Pattern-recognition engine that maps templates to varying form field structures across hundreds of websites.
High-Volume Email Pipeline
Async Sidekiq workers with data validation layers ensured high delivery success rates for outreach campaigns.

Technical Visuals

Lead Management Interface
Lead pipeline with template mapping and submission tracking